2019 WWPHRC Preparedness Conference

This page will continue to be updated as additional information becomes avaliable for the WWPHRC Preparedness Conference. 

  • This free conference will be June 10 and June 11, 2019 at WITC in Rice Lake (1900 College Drive) 



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Draft Agenda for ELECTRONIC viewing
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Room Block

A block of rooms has been reserved at the Mircotel Hotel in Rice Lake. This block is under "Preparedness Conference". 


Phone: (715) 736-2010

Sneak Peek of Presentations

All speakers have been been confirmed. As presentation descriptions become avaliable they will be provided here. In the upcoming months a full agenda with breakout session options will also be uploaded.

KEYNOTE: Preparing for a Reprise of 1918

Dr. Dennis Maki, MD

Ovid O. Meyer Professor of Medicine in the Divisions of Infectious Diseases and Pulmonary-Critical Care Medicine at the University of Wisconsin School of Medicine and Public Health in Madison, Wisconsin and attending physician in the UWHC Center for Trauma and Life Support and eICU.


This presentation promises to answer everything you need to know about influenza. Dr. Maki will discuss the historical and molecular uniqueness of influenza as well as the diagnosis, management, treatment, and prevention of this disease. He will discuss the latest information on vaccines and answer the question "why do we keep getting it"? Dr. Maki will also share his perspective on best practices for local, regional, and national pandemic preparedness.


KEYNOTE: Harnessing the Power of Social Media during Crises-from Monitoring to Communicating & Beyond

Suzanne Bernier, CEM, CBCP, MBCI, CMCP 

President, SB Crisis Consulting & Author of Disaster Heroes


Social media is here to stay. As disaster and risk professionals, we have a responsibility to adopt and adapt to new and emerging trends and technologies, including social media, to help us better respond to and prepare for disasters.


The presenter will share recent case studies and lessons learned, and will review the various components required in developing an effective social media plan, including how to use social media to gain situational awareness and communicate outwardly during a crisis.


Learning Objectives:

  • Attendees will learn the key components of an effective social media plan and how to develop and implement such a plan within their own organizations.
  • Attendees will receive tips and tools on how to develop, incorporate and harness the use of social media within their own crisis communications plans.
  • Attendees will gain insight into the evolution of social media, recent case studies, lessons learned and best practices shared by other organizations and governments who have recently created their own social media strategies/plans.

Navigating the ICS Structure

Brian Kaczmarksi, Health Officer and Director

Polk County Health Department

The Incident Command System (ICS) can be extremely confusing.  It can also be the best tool you have during an emergency response.  In this session, participants will learn how to utilize ICS in practical and understandable ways.


Kwik Trip’s Public-Private Partnership

Dan Schreiter, ABCP, AMBCI, PHR, SHRM-CP

Kwik Trip Business Continuity Manager

During a major event there are four essential retail services a community needs; food, fuel, cash and pharmaceuticals.  The presenter will show how Kwik Trip can provide three out of the four essential retail services and their commitment to maintaining a Public-Private Partnership with the community.


Public Health Emergency Preparedness Program Overview 

Joseph Cordova, Emergency Response Coordinator/Threat Liaison Officer


This presentation will provide you will information on the Public Health Emergency Preparedness (PHEP) Program both past and present. There will be a short history of the program, our current structure, and planning and respond expectations. 


Open and Closed PODs: Assets and Roles

Kay Middelstadt-Lock, BS, State Emergency Medical Countermeasures Coordinator


This presentation will be on medical countermeasure (MCM) coordination in the State of Wisconsin in an infectious disease outbreak, or bioterrorism event. There will be discussion on the Strategic National Stockpile (SNS) assets, and open and closed points of dispensing (PODS).


Make Your Online Presence Known

Ben Theis

Director/Owner, Skol Marketing

Having a website is essential to your organization but it doesn’t stop there! Social Media is a very valuable tool to your online presence and engaging with users. We will teach you about how social media can impact your organization as we talk about Facebook, Twitter, Youtube, LinkedIn, Instagram, Pinterest, and even Snapchat; as well cover social media strategy that will help you understand how to grow your presence.

Workshop Topics:

  • What is social media?
  • What is the difference between the platforms?
  • How do I correctly use each platform?
  • What is the SEO benefit of using social media?
  • How can I use social media?

Red Cross Role in Mass Care: Sheltering, Feeding, Bulk Distribution, and Reunification

Jenny Legaspi, Disaster Program Manager

American Red Cross Northwest WI Chapter

This presentation will include Red Cross role in Mass Care which includes sheltering, feeding, distribution of emergency supplies, and reunification.  We’ll define the difference between Red Cross managed and Red Cross Supported shelter operations, services offered at Red Cross shelters, feeding support options, emergency supplies Red Cross can offer, and information about the Red Cross Safe & Well website.  How these services can support local communities after a disaster and working with the local response agencies, government partners, and other non-governmental agencies (NGOs).  


The HERC Reponse Plan and Your Role

Robbie Deede, RN, BSN, NCW HERC Coordinator

Loren (Bill) Klemp, Region 4 HERC Coordinator

Aimee Wollman Nesseth, M.Div, M.S. BCC, NWWIHERC Coordinator

This session will provide information, from 3 of the 7 HERC Coordinators in Wisconsin, on the purpose and background of the HERC Response plan, including objectives in a response, member roles, and how response plan objectives will be fulfilled. In addition, real life utilization of HERC Response Plan Concepts will be shared. 


EMS Section Overview: Initiatives and Response

Mark Lockhart, NRP, EMS Section Chief


EMS Section Chief Mark Lockhart will present an overview of the functions of the EMS Section and their role in the Office of Preparedness and Emergency Health Care. Mark will discuss their on-going activities including major program initiatives for 2019 as well as to discuss the role of EMS in a public health emergency. 

Contact Us


100 Polk County Plaza, Suite 180
Balsam Lake, WI 54810


Phone: 715-485-8801


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